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julio collazos profile picture
julio collazos
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Amazing work on my engagement ring very friendly service. Ty for the work
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Jessica Jones profile picture
Jessica Jones
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I had a wonderful experience selling my jewelry! The entire process was easy, professional, and stress freeI felt comfortable throughout the whole experience and was very happy with the offer I received . Everyone was friendly, honest, and knowledgeable. I would definitely recommend them to anyone looking to sell their jewelry. I will absolutely be back!
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K Price profile picture
K Price
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Great experience! Igor is very knowledgeable about his products. Fast, secure delivery. I am now a customer for life.
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John Costello profile picture
John Costello
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Buying an expensive watch online is scary considering the extensive network of scammers out there. I took every precaution I could before I purchased a Rolex from Igor at Diamond Source NYC. All said and done, Igor did everything he promised. He is honest, responsive and very respectful. Upon receipt of the watch it was exactly as described. Beautiful, unworn and 100% authentic. This guy can find anything you’re looking for. Thanks Igor.
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Deborah Chang profile picture
Deborah Chang
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Took a good amount of time to assess what I had and gave me top dollar matching and exceeding another estimate. They even allowed me to watch them count the cash given to me. I would come back to work with them again.
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Jeruel Trinidad profile picture
Jeruel Trinidad
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My overall experience in my first ever purchase of a luxury watch from Diamond Source NYC is nothing but a thrilling and exemplary experience. From inquiry to shipping, Igor has been outstanding in helping me from video inspection of the watch to next day shipping to my address. Most of all, I received a lovely watch, excellent like-new condition , excellent packing, and the watch itself is truly authentic complete with box and papers.
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Joseph Dalto profile picture
Joseph Dalto
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Igor is a good guy and has good business. If you want a watch this is the place to go to.. talked with multiple people to source a watch I wanted and he took care of me and was able to be competitive to everyone else’s prices. He is in it for the long term relationship opposed to trying to make the most off of someone initially. He’s earned a long term customer for life and will be getting every future watch from him. Look forward to growing the collection and having someone I know will not take advantage and will get me the best piece for the best price!
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Anelisa San Lorenzo profile picture
Anelisa San Lorenzo
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Igor is the best jeweler in nyc!
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Jason Smith profile picture
Jason Smith
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Outstanding Shop! Purchased a custom luxury watch and it was seamless. Igor's the man...quick sourcing, great communication and impeccable quality. I highly recommend these guys.
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The Ultimate Status: Rolex Day-Date 128396 Platinum Diamond Watches for Sale in NYC – Unrivaled Rarity Pre-Owned & New | NYC Diamond District

Questions? Call (212) 730-5959 or visit us at 20 W 47th St, Suite 401, New York, NY

The Rolex Day-Date 36 Reference 128396 is the pinnacle of the Presidential collection, crafted exclusively in 950 Platinum and featuring a factory-set Diamond Bezel.

This timepiece is selected by collectors who demand the highest level of precious material and rarity, coupled with the prestige of “The President’s Watch.” Welcome to Diamond Source NYC, your authoritative source for authentic Rolex Day-Date 36 Platinum Watches (Reference 128396).

We offer authenticated, competitively priced, new and preowned models for sale right here in NYC, guaranteed complete with original Rolex box and papers.


The Precision of Platinum 950 and Factory Diamond Setting

As the noblest and densest of all precious metals, 950 Platinum distinguishes the 128396 with its substantial weight and cool, unique sheen—subtly different from the aesthetic of White Gold models. Furthermore, the spectacular baguette-cut diamond bezel is set entirely in-house by Rolex's master gem-setters, ensuring flawless alignment and brilliance that cannot be matched. This meticulous craftsmanship extends to the iconic, semi-circular three-piece links of the President bracelet, perfectly integrated for a seamless, enduring fit.

Exclusivity: The Ice Blue Dial and Calibre 3255 Performance

The Day-Date Platinum is instantly recognizable by the Ice Blue Dial, a signature color reserved solely for Rolex's platinum timepieces. This exclusive dial provides the perfect canvas for the shimmering diamonds and the elegant Day and Date calendar apertures. Powering this reference is the state-of-the-art Rolex Calibre 3255 movement, a mechanical masterpiece that ensures superlative performance with a 70-hour power reserve. Whether you prefer the classic 36mm size or the larger dimensions of the Day-Date 40, the 128396 represents horological perfection.

Acquisition Confidence: Enduring Value in the Secondary Market

Searching for a rare Rolex Day-Date 128396 for sale is an investment in a timepiece with historically high enduring value and limited availability. Due to the combination of platinum, diamonds, and the exclusive Ice Blue dial, the Rolex Day-Date Platinum Price remains one of the strongest in the secondary market. Diamond Source NYC provides the proven expertise, transparent documentation, and fully authenticated inventory necessary to acquire this highly exclusive platinum timepiece with complete peace of mind. Explore other rare colors, such as our Day-Date Green Dial Models.

The Precision of Platinum 950 and Factory Diamond Setting

As the noblest and densest of all precious metals, 950 Platinum distinguishes the 128396 with its substantial weight and cool, unique sheen—subtly different from the aesthetic of White Gold models. Furthermore, the spectacular baguette-cut diamond bezel is set entirely in-house by Rolex's master gem-setters, ensuring flawless alignment and brilliance that cannot be matched. This meticulous craftsmanship extends to the iconic, semi-circular three-piece links of the President bracelet, perfectly integrated for a seamless, enduring fit.

Exclusivity: The Ice Blue Dial and Calibre 3255 Performance

The Day-Date Platinum is instantly recognizable by the Ice Blue Dial, a signature color reserved solely for Rolex's platinum timepieces. This exclusive dial provides the perfect canvas for the shimmering diamonds and the elegant Day and Date calendar apertures. Powering this reference is the state-of-the-art Rolex Calibre 3255 movement, a mechanical masterpiece that ensures superlative performance with a 70-hour power reserve. Whether you prefer the classic 36mm size or the larger dimensions of the Day-Date 40, the 128396 represents horological perfection.

Acquisition Confidence: Enduring Value in the Secondary Market

Searching for a rare Rolex Day-Date 128396 for sale is an investment in a timepiece with historically high enduring value and limited availability. Due to the combination of platinum, diamonds, and the exclusive Ice Blue dial, the Rolex Day-Date Platinum Price remains one of the strongest in the secondary market. Diamond Source NYC provides the proven expertise, transparent documentation, and fully authenticated inventory necessary to acquire this highly exclusive platinum timepiece with complete peace of mind. Explore other rare colors, such as our Day-Date Green Dial Models.